Role: Art Direction / Prop Styling / Retouching
Client: Rimmel London
Agency: BigFuel
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Role: Art Direction / Prop Styling / Retouching
Client: Rimmel London
Agency: BigFuel
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Various lettering projects for clients and personal.
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Role: Design
Client: Gillette
Agency: MRY
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Gillette partnered with Tinder to prove that girls prefer guys clean-shaven. I was asked to create the look and feel for this college activation along with a parallax website and sharable info-graphics to sum up the collected results.
Role: Campaign key visual / Installation graphic / Wild posting Posters / Video title cards
Client: Adobe Students
Agency: MRY
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Role: Design / Styleguide
Client: Adobe Students
Agency: MRY
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The challenge of this assignment was to create a distinctive look that could present a wide variety of students and brand contents. I developed a flexible angled grid system to accommodate vertical and horizontal images to be used across print and digital media.
Role: Illustration / 3D Animation
Client: Adobe Students
Agency: MRY
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AnimakeThis is a student competition for animators, character designers, special effects artists and music composers. I created the logo with the inspirations from these disciplines. Each character of the word nodes to either a category or an Adobe tool. Since the judge will be David Silverman - director of The Simpsons Movie and Monster, Inc, I made the A a monster character and the E the iconic donut. I even took a step to animate them in 3D. It was a lot of fun.
Role: Infographic Design
Client: T-Mobile
Agency: MRY
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The brief was to create info-graphics that show the incredible growth and momentum T-Mobile has set for 2015 Q1. These were presented by the CEO of T-Mobile in a live webinar and posted across social media. They were well received by the eyes of investors.
Role: Website Design / Styleguide
Client: Johnson and Johnson
Agency: MRY
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I was one of the designers who worked on the new responsive layout of Tylenol.com. How everything translates to mobile was carefully considered during the process. I was particularly responsible for the history timeline section and sharable info-graphics. I also designed a set of icons to go along with the theme.
Role: Illustration / UI Design
Client: Norton
Agency: MRY
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CrashCourse in social network security is a facebook game that educates us on the safety and privacy in our internet activities. I designed the game interface based on wireframes and illustrated every game elements. The "bosses" in the game were characters I created that personify internet threats such as wifi sniffing, spaming, password phishing etc
Role: Branding Design
Client: MRY
Agency: MRY
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Collegefest is one of the United States' largest festivals targeting college students. The 2-day event takes place on an annual basis in Boston. I was given the logo and I came up with a branding system that works across every collaterals from the website to posters and event banners.
Role: Landing pages design / Stamps design
Client: Lufthansa
Agency: Profero
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Lufthansa introduced their new A380 flight to JFK. I designed landing pages for a few different activations. A380-seat-tweet was a lottery participated by tweeting. For A380-catch-a-crew, it was a scavenger hunt event where participants ran around the soho area to collect stamps from a Lufthansa crew member. I designed a series of passport stamps based on the stats of the A380 plane.